Today is the day I work on the body copy for The Wall Street Journal sales letter. I’m excited and nervous at the same time. Wish me success as I work through this.
Today, I plan to share the comparison, just as I did in yesterday’s post.
I’m really enjoying this new Malisia Space blog. I don’t feel the same pressure here that I do when writing a promotional piece. But honestly, I’m enjoying that process too.
As I worked through my goals list this week, I can tell I’m starting to comprehend and implement something I’m catching onto in my writing.
My Weekly Goals
Here are this week’s goals, if you want to help keep me accountable:
- Spend time with the Lord
- Writing exercise: write a lead or work on a blog post (at least 50–100 words)
- Practice dissecting a sales promo
- Pick one section of a sales promo to rewrite each day
- Attend the Launch Party this week at 1 p.m. EST
- Complete one Master Vault training each day
- Turn in my Ty Beanie Baby letter
- Work on the next SaveEarnMom.com post
- Contact three potential clients, twice a week, on social media
- Create one post for Skool
I did well with my goals last week—except for contacting potential clients. That’s something I need to work on this week. Since I’m writing this for the world to see, maybe it will push me to get it done. Reaching out to people is another weakness I need to work through.
I’ll be back after writing the body copy…
My First Attempt
I did poorly on the first try. The few sentences of body copy I originally wrote were this:
“And that’s why stories like this are worth paying attention to, and finding knowledge is what sets people apart. It’s not power until applied. True knowledge isn’t just retaining facts, but understanding and being able to use them. Knowledge can become wisdom through experience, reflection, and humility, but without humbleness, it can’t develop.”
I leaned into big ideas when the writing really needed concrete, specific details.
With some help, this was the outcome:
“And that’s why stories like this are worth paying attention to. Small differences, repeated over time, tend to produce very different outcomes.
When people talk about ‘knowledge,’ they often mean intelligence or education. But that isn’t what separates people in moments like this.
The real difference comes from having access to useful information—the kind that helps you see what’s happening around you, understand it clearly, and act on it.
Not once, but day after day.”
Wow—what a difference.
Writing copy isn’t for the weak. LOL. A lot of work goes into it.
I need to go finish this section.
I’ll see you tomorrow when we work on the next one.